Writing as part of our contribution to The Entourage Blog, we look at how emotions can impact your business finances.
We work with hundreds of startups and small businesses around Australia and often see emotions dictating the look, feel and performance of how people describe their business’ finances. Business owners can overplay their success and work more from a vibe then a genuine understanding of what is actually happening in their business.
While the emotional attachment and passion you have towards your business is probably the reason you have a level of success in the first place, it’s even better sometimes to take a step back (and away from the emotion) and look back into your business. Why? Because starting to think like an investor or advisor to your own business may tell you some interesting things.
So as a takeaway, and to ensure that the emotion within your business is used positively to achieve your goals, use your numbers to measure your business performance.
And you can read more about emotions and finances in the full article here.