social media marketing comes down to brand building and exposure. So if you provide useful or interesting content then your likes, followers and fans will certainly come.
You’ve just started your startup or small business and your thinking you want to get into social media marketing. So where do you start? Here’s a quick guide on what each social media site does and how you can utilise it for your business:
Creating a Facebook page for your business is an easy way to start your social media plan. A Facebook page lets people interact with your business online, for example users can like your page and comment on your wall.
Tips:
- Upload photos and videos of your product or service
- Get your family and friends to like the page to create an initial fan base. No one wants to like a page with 5 likes!
- Create events with Facebook to help launch a new product or service
Twitter is an online microblogging and social media site, users send ‘tweets’ which are messages up to 140 characters long. It allows you to follow people and interact with them.